Website Audit Report
Search, AI and every sectionThe Website Audit: Classic Search & AI Search, side by side.
The Website Audit Report is a website audit checklist that runs itself every month: the checks that your SEO lead, AI search specialist, conversion specialist, accessibility reviewer and security technician would run on your client site's public-facing pages. Nothing to install. New checks are added to the report as they ship, inside the same plan, through your account console and the white-label report.
- searchGoogle and Bing: indexing, technical SEO and how each page shows upin the report
- aiWhether AI search and its crawlers can reach, read and cite a client sitein the report
- conversionCalls to action, contact paths and forms that turn visits into enquiriesin the report
- trustThe trust signals visitors look for before they enquirein the report
- phoneWhether every page reads and works on a small phone screenin the report
- accessibilityWebsite accessibility on every page, drawn from WCAG 2.2in the report
- securityPassive checks from outside, not a security programmein the report
Search and AI, side by side
audit northside-dental.exampleEnter
in practice
What happens when you send a client site.
We read the public pages
The report renders a client site's public pages the way a visitor sees them, on our servers. It never logs in and never touches your files or admin.
- Public pages only
- Nothing to install
- crawlpublic pages, renderedok
site read, checks queued
audit northside-dental.exampleEnter
Each area runs its checks
Each area is a specialist's checklist written as data: deterministic checks on the rendered page, the same every time.
- search, AI, conversion, trust, phone, accessibility and security
- One specialist per area
- searchGoogle and Bing: indexing, technical SEO and how each page shows upin the report
- aiWhether AI search and its crawlers can reach, read and cite a client sitein the report
- conversionCalls to action, contact paths and forms that turn visits into enquiriesin the report
- trustThe trust signals visitors look for before they enquirein the report
- phoneWhether every page reads and works on a small phone screenin the report
- accessibilityWebsite accessibility on every page, drawn from WCAG 2.2in the report
- securityPassive checks from outside, not a security programmein the report
Search and AI, side by side
audit northside-dental.exampleEnter
Findings come back ranked, with the fix
The report names what a specialist would flag first, by page, and how they would fix it.
- Findings, not opinions
- Ordered by what to fix first
- seo3 wins, ranked by impactdone
report ready
audit northside-dental.exampleEnter
- crawlpublic pages, renderedok
site read, checks queued
audit northside-dental.exampleEnter
- searchGoogle and Bing: indexing, technical SEO and how each page shows upin the report
- aiWhether AI search and its crawlers can reach, read and cite a client sitein the report
- conversionCalls to action, contact paths and forms that turn visits into enquiriesin the report
- trustThe trust signals visitors look for before they enquirein the report
- phoneWhether every page reads and works on a small phone screenin the report
- accessibilityWebsite accessibility on every page, drawn from WCAG 2.2in the report
- securityPassive checks from outside, not a security programmein the report
Search and AI, side by side
audit northside-dental.exampleEnter
- seo3 wins, ranked by impactdone
report ready
audit northside-dental.exampleEnter
the sections
Search, AI and the rest, in one report.
Every area runs in the Website Audit Report, on our servers. The free check covers search, AI, conversion, trust, phone and accessibility. Security is in the paid report only.
Search
Google and Bing: indexing, technical SEO and how each page shows up.
AI
Whether AI search and its crawlers can reach, read and cite a client site.
Conversion
Calls to action, contact paths and forms that turn visits into enquiries.
Trust
The trust signals visitors look for before they enquire.
Phone
Whether every page reads and works on a small phone screen.
Accessibility
Website accessibility on every page, drawn from WCAG 2.2.
Security
Passive checks from outside, not a security programme.
where we check
AI, checked where it happens.
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ChatGPT
Asked the site's own questions each month, on paying plans
GPTBot and OAI-SearchBot
OpenAI's crawlers: allowed in by robots.txt
ClaudeBot
Anthropic's crawler: allowed in by robots.txt
PerplexityBot
Perplexity's crawler: allowed in by robots.txt
Google-Extended
Google's AI training control in robots.txt
llms.txt
A file at the site root that maps the key pages, on paying plans
schema.org
Structured data that is there, parses and carries real values
what the checks are
Written as data, run the same way every time.
Specialist judgement
Each check carries what a specialist would actually look for and how they would fix it, so your whole team gets the benefit of it.
As a visitor sees it
Checks run on the page as a visitor sees it, so sites on WordPress, Webflow, Shopify or Squarespace read correctly.
Public pages only
We check public pages on our servers and never touch your files or admin. The scan for exposed passwords and keys unlocks after you verify control of the domain.
how it works
Three steps, one standard.
Send one client site
Enter the address and your work email. No card, nothing to install.
We run the checks for you
The checks run on our servers, the free sample or the full Website Audit Report. There is nothing to install, now or later.
Act on the ranked findings
Fix the first thing on the list, or order the full report under your brand.
the report
Every section, one report.
Search
Google and Bing: indexing, technical SEO and how each page shows up.
AI
Whether AI search and its crawlers can reach, read and cite a client site.
Conversion
Calls to action, contact paths and forms that turn visits into enquiries.
Trust
The trust signals visitors look for before they enquire.
Phone
Whether every page reads and works on a small phone screen.
Accessibility
Website accessibility on every page, drawn from WCAG 2.2.
Security
Passive checks from outside, not a security programme.
questions
Common questions.
Does the report touch my client's site?
No. We read the public pages any visitor can see, on our servers. We never log in, never change anything and never touch your files or admin.
Do I install anything?
No. There is nothing to install. The website audit and the Website Audit Report run every check on our servers. New checks are added to the report as they ship, inside the same plan, through your account console and the white-label report. We do not promise a date.
What does the free check cover?
The free check covers search, AI, conversion, trust, phone and accessibility. Security is in the paid report only. It runs on one client site and shows the top findings, with no card.
from here
What is live, and what follows.
Today
The free website audit
One client site, the top findings, no card.
Paid
The Website Audit Report
Every client site, search and AI, under your brand.
Monthly
Founding Studio places
Reserved now, nothing charged until the monthly plans open.
Next
New checks arrive inside your plan
Added to the report as they ship, through your account console and the white-label report. Founding Studio places first. No date is promised.
seats
Founding Studio places are first in line.
Reserve a Founding Studio place and you are first in line for new checks, added to the report inside the same plan as they ship. Nothing is charged until the plans open, nothing is installed and we do not promise a date.
- searchGoogle and Bing: indexing, technical SEO and how each page shows upin the report
- aiWhether AI search and its crawlers can reach, read and cite a client sitein the report
- conversionCalls to action, contact paths and forms that turn visits into enquiriesin the report
- trustThe trust signals visitors look for before they enquirein the report
- phoneWhether every page reads and works on a small phone screenin the report
- accessibilityWebsite accessibility on every page, drawn from WCAG 2.2in the report
- securityPassive checks from outside, not a security programmein the report
Search and AI, side by side
audit northside-dental.exampleEnter
Start with one client site.
The free website audit runs a sample of these checks on one client site. The free check covers search, AI, conversion, trust, phone and accessibility. Security is in the paid report only. The Website Audit Report runs every area on each client site's public pages, under your brand.